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Cash App is targeting a new kind of customer: 6-12 year olds

Cash App is targeting a new kind of customer: 6-12 year olds

image via TechCrunch

April 21, 2026, 1:00 PM

  • Cash App is introducing financial accounts for children aged 6-12.
  • Parents will manage the accounts and children will have debit cards.
  • Accounts will earn interest and accept P2P payments.
  • Children can graduate to full accounts at 13 with parental approval.
  • Cash App already has 5 million monthly active teen users.

Cash App, owned by Block, is expanding its financial services to include children aged 6-12. This new program will allow parents to create accounts for their children, who will receive debit cards for spending. The accounts will offer interest and can receive payments from approved users, aiming to teach children financial responsibility. This move comes as other platforms also offer similar fintech services to children, sparking debates about financial literacy.

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Entities Mentioned

Jack DorseyKristen AndersonOwen Jennings

Topics Covered

Fintechblockjack dorseyCash App

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