Spending on game consoles is up because of the Switch 2 and tariffs

image via The Verge

October 8, 2025, 9:14 PM

• •Hardware sales in the US topped $312 million in August, up 32% from August 2024.
• •The Nintendo Switch 2 has sold over 2.4 million units in its first three months, outpacing all previous consoles.
• •Console prices have increased, with some Xbox and PlayStation models seeing price bumps.
• •Consumer spending on game consoles in the US is up to $2.9 billion for the year.

Americans are spending significantly more on game consoles in 2025, with hardware sales up 32% year-over-year to $312 million in August. This increase is largely due to the success of the Nintendo Switch 2, which has become the fastest-selling console ever, and rising prices across the board. Despite a 6.5% increase in console sales, a 12.3% rise in prices has driven consumer spending up to $2.9 billion for the year. While prices have surged, with some Xbox and PlayStation models seeing price bumps, consumers continue to spend.

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