Reddit expands its AI-powered search to five new languages

image via TechCrunch

October 17, 2025, 4:18 AM

• •Reddit is expanding its AI-powered search to French, German, Spanish, Italian, and Portuguese.
• •The feature utilizes a Google AI model.
• •Reddit search has over 70 million weekly users.
• •The expansion is part of the Reddit Answers initiative.

Reddit has broadened its AI-powered search feature to include French, German, Spanish, Italian, and Portuguese, now available in several countries. This expansion allows users with these languages set as default to engage with the AI in a question-and-answer format, powered by a Google AI model. The feature, part of Reddit Answers, aims to enhance user engagement alongside traditional search, with Reddit search boasting over 70 million weekly users. Inspired by the rise of chat-based search interfaces like ChatGPT, Reddit joins Google and others in integrating AI to improve user experience and retention.

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