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X makes it more expensive to post links through its API

X makes it more expensive to post links through its API

image via TechCrunch

April 22, 2026, 1:42 PM

  • X increased API prices for link posting and overall posts.
  • Techmeme stopped posting links due to increased cost and potential reach limitations.
  • X's head of product disputed claims of link deboosting.
  • The changes are designed to drive healthier developer behavior and curb vectors of misuse.

X, formerly Twitter, has significantly increased the cost of posting links through its API, aiming to combat spam and misuse. This pricing change, along with a rise in overall posting costs, has led to some publications, like Techmeme, removing links from their posts. Techmeme cited the high cost and a study suggesting reduced engagement for posts with links as reasons for the change. Despite the controversy, X's head of product refuted claims of link deboosting and suggested better link integration.

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Entities Mentioned

Nikita BierGabe RiveraTim Cook

Topics Covered

AppsSocialsocial mediaTwitterXx api

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