G2A names CVC veteran Krzysztof Krawczyk as advisory board chair after taking minority stake

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May 8, 2026, 11:00 AM

• •G2A, a Polish-founded digital marketplace, has appointed Krzysztof Krawczyk as Chairman of its Advisory Board.
• •Krawczyk brings nearly three decades of European private-equity experience, focusing on acquisitions and scaling.
• •G2A aims to exceed $1 billion in GMV in the next few years and is targeting EBITDA-positive acquisition candidates.
• •The company is focusing on M&A, particularly in Asia, and integrating AI for security, fraud prevention, and personalized shopping experiences.

Digital marketplace G2A, originating from Poland and achieving nearly $400 million in annual GMV without external funding, has brought in Krzysztof Krawczyk, a seasoned private-equity operator, as Chairman of its Advisory Board. This move aims to guide G2A's future M&A activities and global expansion. Krawczyk's extensive experience in European private equity, including building businesses through acquisitions, will be crucial in scaling the company. G2A is targeting EBITDA-positive acquisition candidates, particularly in Asia and non-gaming digital categories, and plans to expand its advisory board with international leaders.

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